Search Engine Optimization Specialist
🔒 Direct submission to hiring team • Zero candidate fees
Role & Company Overview
📋 Role Overview & Responsibilities
Who We Are: ChoiceLocal is a full service digital marketing agency specializing in hyper-local marketing for franchisees and franchisors. We believe in delivering superior results and customer service to our partners, giving back to the community by helping others, and empowering our teammates to grow personally and professionally. Our Mission is to Help Others and we live out our Core Values every day which include Integrity in all Things, Amazing Customer Service, Everyone a Leader, Candor With Goodwill, Family, and Giving.
Benefits :Competitive PayYour Choice of High-Quality PPO or HSA Medical Coverage - (ChoiceLocal Pays 70% of Premium for Your ENTIRE Family)Dental & Vision Coverage - (ChoiceLocal Pays 50% of Premium for Your ENTIRE Family)Basic Life Insurance & Voluntary Supplemental Life InsuranceProfit Sharing 401K ContributionsFlex TimeOption to Work Remotely Full-Time20 Days Paid Time Off and 24 Days Paid Time Off on the 5th Year of Employment11 Paid Holidays Including (New Year's Day, Martin Luther King Jr. Day, Memorial Day, Juneteenth Independence Day, Labor Day, Thanksgiving Day, The Day After Thanksgiving, Christmas Day, 2 Floating Holidays)Paid Time Off From December 26- December 30 (Office is Closed For a Year End Refresh)Expense Reimbursement for Work Related Travel and Approved Expenses2 Months Paid Maternity2 Weeks Paid Paternity3 Days Bereavement for Immediate Family / 2 Days for Extended Family / 1 Day for Close Friend/Relative / 1 Day for PetPaid Time Off for 1 Day of Volunteering Per QuarterSubsidized Corporate ClassPass MembershipOn the Job Training Available and 90 Day Onboarding Process
Summary: As an SEO Specialist, you will be responsible for implementing effective search engine optimization strategies that improve online visibility, drive traffic, increase rankings, and generate leads for our partner's websites. Your role will involve managing local listings, review management, content creation and publishing, and executing SEO best practices for our partner's websites. You will work with a hands-on approach and focus on executing strategies for designated partners' sites. SEO Specialists will have an entrepreneurial spirit and a willingness to learn.
Reports to: SEO Manager
Responsibilities:Complete tasks assigned and implement SEO strategies with attention to detail that drive trafficand improve the online visibility of our partner's websites. Manage local listings, review management, and content publishing for our partner's websites. Conduct keyword research and analysis to identify new opportunities for optimization. Monitor and analyze website performance using Google Analytics and other SEO tools. Create and optimize website content, including meta tags, headers, and page titles. Collaborate with other team members to implement SEO best practices. Stay up-to-date with the latest trends and best practices in SEO and digital marketing. Continuously learn, test new strategies and techniques that could create great results for ourpartners in a controlled and structured way, and teach team members from the outcomes (goodor bad) to improve SEO performance for our partners and present them at companywideTownhall meetings. Monitor and report on key performance indicators (KPIs) to assess the effectiveness of SEOstrategies. Live up to ChoiceLocal’s high standards for leadership by monitoring and protecting teammorale, listening to and deliberately soliciting feedback, and rolling up your sleeves to help theirteam. Fight through difficult situations with honesty, integrity, and optimism. Complete 1 LTT per quarter.
Key Skills:Solid understanding of SEO principles and best practices. Experience in Google Analytics and other SEO tools such as Google Platform Tools(GoogleBusiness Profile, Google Tag Manager, Google Analytics 4, Google Search Console, GoogleAuthenticator, Structured Data Testing), Microsoft Platform Tools, YEXT, Nightwatch, Moz,ScreamingFrog, CrazyEgg CallRail, NinjaCat, Frase, Grammarly, Quillbot, ChatGPT.Strong analytical and problem-solving skills.• Excellent communication and teamwork skills. Ability to work independently and manage multiple projects simultaneously. Creativity and a passion for innovation. Strong project management skills. Experience with WordPress and other content management systems. Experience with HTML and CSS.
Frequently Asked Questions
How do I apply for the Search Engine Optimization Specialist position at ChoiceLocal? ▼
Click the “Apply for this Position” button on this page to submit your application directly to ChoiceLocal without recruitment intermediary fees.
Is this position eligible for remote work or visa sponsorship? ▼
This position is located in Westlake, OH with potential relocation and sponsorship assistance depending on candidate qualifications.
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